We strive to be creative in pursuit of the results we desire. Our passion for excellence drives us to innovate through the processes we develop.

We foster an environment filled with out-of-the box thinking that propels us toward achievement, no matter how complex our goals may be. With a well structured system of problem solving and continual improvement, we remain cognizant at all times of the most efficient path to success. Naturally, these efforts pay off as desired as a result of our tireless focus on impressive accomplishments and enduring outcomes that only creativity can bring.

A hub of culture and inspiration. Home to fashion and film. A studio for the world’s leading luxury brands.

21 caters to innovative industries and individuals, delivering creative, production and event services in the heart of Cairo.

Exploring creativity in an experimental garage atmosphere, we let ourselves and the team wander into the world of the unknown.

And then, stapled down unimaginable ideas intertwining our personal aspirations, nothing seems impossible anymore - indomitable dreams float in our fingertips! Armed with ingenious plans and explosions of unconventional wits, together as one unit it's as if we manifest daring dreams into impacting reality.

21 is a high-virtual playground for artists, creative filmmakers and content creators!

The school supports participants in developing their art practice by offering the opportunity to join an online creative community. Free space gives artists access to professional mentorship and assistance from a highly qualified team of staff artists and the chance to create, discuss, and explore art in a supportive group environment.

Now you’ve got your minimum viable product (MVP), it’s time to think about your minimum viable brand (MVB).

Despite what the marketing and branding books say, we know first-hand that all startups are fundamentally different. Some are already well-versed in a particular category and have found a gap they know they can fill. Whereas others, simply jump in guns blazing on a passionate hunch.